CBM stands for cubic meter, a unit of measurement used to calculate the space that goods occupy in a container or shipment. CBM, meaning in shipping, calculates cargo volume by multiplying length × width × height. Carriers use CBM to determine freight costs for both less than truckload (LTL) and full truckload load (FTL) shipments.
For beverage brands, knowing the CBM of pallets is the first step in freight optimization. It helps arrange pallets efficiently to fit more units per container, reducing your cost per bottle. Providing accurate CBM also helps carriers plan their space more effectively and avoid additional charges when outsourcing logistics.